Saturday, October 8, 2011

Airport retailers part of Airport CDM?

In a recent meeting I was told that a retailer had approached the airport operator to become part of Airport Collaborative Decision Making (A-CDM). They found this rather strange and wanted to find out more.

The retailer had done some research on the passengers waiting in the gate area. They discovered that passengers waiting for the boarding of their delayed flight would not give up their seat - even though they might be hungry or thirsty. The retailer would take this opportunity and approach those passengers to take their orders. In order to be ready for those situations the retailer would like to have early information about delays.
What a great example of opportunities created by information sharing! However, this will require reliable and accurate information about an expected delay and most probably the retailer will not be happy by just providing a FIDS screen to monitor himself all the time.

Just another thought. Suppose that the delay is rather long? Why not changing the gate to keep passengers moving through the restaurants and shops?


  1. This comment has been removed by the author.

  2. Really Informative.

    Similar Thread : Specially for Retailers